microsoft chose AMD MICROPROCESSORS to POWER THE NEW XBOX SERIES X CONSOLE. BUT NO ONE EVER SEES WHAT’S INSIDE AN XBOx. streamed live to over 80 million at the game awards. Helped to increase market share over intel from 14% to 26%.
BARCLAYS
BARCLAYS
BARCLAYS FRAUD
AS PART OF BARCLAYS' ON-GOING WORK TO PROTECT THEIR CUSTOMERS AGAINST BANK FRAUD, WE DEVELOPED A POSTER AND SOCIAL CAMPAIGN THAT HIGHLIGHTED HOW EASY IT IS TO BE DUPED BY SOPHISTICATED FRAUDSTERS.
THESE WERE DESIGNED TO APPEAR ON CUSTOMERS' TIMELINES AS SPONSORED POSTS.
CAMPAIGN big gold award winner.
CAMPAIGN TOP TEN PRESS ADS OF THE YEAR.
MARSTON'S BEER
MARSTON'S BEER
MARSTON'S PEDIGREE ASHES SPONSORSHIP
Marston’s Pedigree were sponsors of The England v Australia Ashes series. Our idea was to tap into the banter between the rival sides and have a gentle dig at the Aussies and their inferior beer.
The campaign launched in national print and on poster sites.
Some of the posters were even stolen from their sites as souvenirs. Cricket lovers and beer fans were invited to post their own ‘sledges’ at ashesbanter.co.uk
Silver at Campaign Big Awards and Creative Circle and in-book at D&AD.
the following year AMD GAMING WANTED TO build on the success of the previous work but this time focus on the gaming audience and SHOWCASE THEIR PARTNERSHIPs WITH XBOX, STEAM DECK AND PC GAMING.
CUPRINOL
CUPRINOL
CUPRINOL
CREATED IN CGI BY ADDITIVE COLLECTIVE FOR CUPRINOL garden shades brand
CAMPAIGN TOP TEN PRESS ADS OF THE YEAR
AMD BRAND PLATFORM
AMD BRAND PLATFORM
AMd, the biggest microprocessor maker after intel, needed a new brand platform for THEir global launcH. the brief was to reassure the business audience about amd’s credentials through partnerships with google, twitter, xbox, facebook and other leading companies.
The finished work will be rolled out across global markets throughout 2022.
we created a brand book to capture the spirit of the brand platform
WE DEVELOPED A BRAND ANIMATION OF THE ‘EVER EVOLVING’ AMD ARROWMARK LOGO TO BE USED FOR CONTENT AND digital THAT PLAYED OFF AMD’S RESTLESS APPROACH TO PROBLEM SOLVING
CAPITA
CAPITA
CAPITA, one of the UK’s leading outsourcing and digital services groups, wanted to talk TO POTENTIAL NEW BUSINESS PARTNERS about how innovation makes the experience of their clients’ customers, people like you and me, better.
We developed a suite of different messaging across digital, mobile and social to raise their profile and increase engagement THROUGH SPONSORED POSTS. Creative Directors.
AMD WANTED TO SHOWCASE THEIR EXPERTISE IN F1 AND THEIR PARTNERSHIP WITH MERCEDES. THE PERFECT LAP IS THE STORY BEHIND THE FIRST AUTONOMOUS F1 RACING CAR.
CREATIVE DIRECTORS
TESCO CHRISTMAS
TESCO CHRISTMAS
TESCO CHRISTMAS 2018
SHOT BY MYLES NEW
TESCO FINEST
TESCO FINEST
TESCO FINEST
DIRECTED BY WILKINS + MAGUIRE IN DUNGENESS
NHS 1 CHANGE
NHS 1 CHANGE
PUBLIC HEALTH ENGLAND
PUBLIC HEALTH ENGLAND APPROACHED US TO DEVELOP A CAMPAIGN TO ADDRESS THE RISING PROBLEM OF OBESITY AND PROMOTE BETTER HEALTH FOR THE MIDDLE AGED IN THE UK. SO WE TOOK THE ISSUES HEAD ON AND TACKLED THEM WITH POSITIVITY AND OPTIMISM.
VIRGIN MEDIA
VIRGIN MEDIA
Virgin Media
For the re-launch of Virgin TV we developed a microsite and TV work, FOCUSSING ON THE UNIQUE PRODUCT BENEFITS OF THE TV SERVICE.
directed BY TRAKTOR
AMD x ces 2021
AMD x ces 2021
AMD microprocessors LAUNCHed THEIR NEW intel beating product suite AT CES 2021 with this film and introduced ceo lisa su as the keynote speaker.
Helped to contribute to a 123% rise in the amd share price across the year.
CORAL bookmakers
CORAL bookmakers
CORAL
a content series of 15 online films that streamed on coral's you tube channel and facebook.
Starring the sky sports commentator 'bumble,' they let him share his thoughts and wisdom on life and england's chances in the impending ashes. They won.
ALTON TOWERS
ALTON TOWERS
ALTON TOWERS TH13TEEN
THE brief was to create excitement around the launch of Alton Towers’ latest nerve shredding ride; TH13TEEN, the world’s first freefall drop rollercoaster.
We borrowed a lyric from 'the Teddy Bear’s Picnic', gave it a horror treatment and made the top 5 scariest ads eveR.
'TH13TEEN' SOON BECAME Alton towers MOST SUCCESSFUL RIDE to date.
THE CAMPAIGN ALSO GENERATED PR THROUGH NEWSPRINT AND SOCIAL THAT BUILT ON THE PAID MEDIA STRATEGY.
Fright Night’s is Thorpe Park’s Halloween event.
picked up awards at Creative Circle and Campaign Big. CREATIVE DIRECTORS.
PERSIL
PERSIL
PERSIL 'DIRT IS GOOD'
The outdoors always beats staying in with computer games.
We took this insight and created this digital and print campaign for Persil as part of the 'Dirt is good' campaign.
MORRISONS
MORRISONS
MORRISONS 'LOVE IT CHEAPER'
FOR MORRISONS' LATEST ROUND OF COMPETITIVE PRICE CUTS, WE DEVELOPED A STAND ALONE integrated CAMPAIGN STRETCHING ACROSS TV, PRINT, SOCIAL AND radio THAT HIGHLIGHTED THEIR AMAZING DEALS THROUGHOUT THE STORE.
THE SERIES OF 12 SPOTS WERE DIRECTED BY PETER KING.
KNORR USA WANTED TO RELAUNCH THEIR SIDES BRAND ACROSS THE states. SO WE DEVELOPED A TV CAMPAIGN FOR THEM THAT REPOSITIONED IT FROM A SIDE TO MAIN, FOCUSSING ON THE INSPIRING DISHES THAT COULD BE CREATED WITH A LITTLE MORE CREATIVITY AND IMAGINATION.
WE CHANGED BEHAVIOUR AND HELPED REVITALISE A BRAND THAT KNORR WERE CONSIDERING WITHDRAWING. IT'S NOW THE MARKET LEADER.
gold winner at the ARF effectiveness awards.
DIRECTED BY CONKERCO
THE CAMPAIGN ALSO ENCOURAGED MORE ENGAGEMENT FROM CUSTOMERS THROUGH THEIR SOCIAL CHANNELS.
MORRISONS CHRISTMAS
MORRISONS CHRISTMAS
MORRISONS CHRISTMAS
This Psyop directed all singing, all dancing, family-friendly, Christmas extravaganza was joint first with John Lewis for recall in the AdWatch charts over Christmas.